FR
EN
HOLLAND BIKES FOUNDERS
After studying management in Rotterdam, Rob Lemmerlijn and Bart Vos met at General Motors in Paris, where they worked side by side for several years.
These two friends decided to settle permanently in France and embark on a joint project focusing on urban mobility.
Being Dutch, they found it impossible to leave behind their Dutch lifestyle of daily biking.
So they set about developing soft mobility in France, inspired by their roots and, above all, embodied by the illustrious Dutch bike, hence the name of the Holland Bikes company.
Rob Lemmerlijn
Rob is a big fan of Gazelle's classic Dutch bike!
Cycling is all about freedom. You decide when and how you want to travel, with no time or traffic constraints.
Bart Vos
Bart is a big fan of cargo bikes, and thinks there's nothing better for shopping.
My dream is that one day children in France will be able to get around freely, without the help of their parents, as they do in the Netherlands. It's not that complicated, all you have to do is install safe cycle lanes.
2000
IN THE BEGINNING
In the 2000s, most European countries, including France, were car-oriented. No cycle lanes were created and nothing was thought of for city bikes, unlike in the Netherlands.
The French bike market was devoted exclusively to sport and leisure.
2002
AN AMBITIOUS DREAM
In 2002, Rob Lemmerlijn and Bart Vos founded Holland Bikes Velomotion. What followed was a two-year road trip to convince French dealers, Dutch manufacturers and brands to join the adventure.
They succeeded in bringing the Dutch way of life to France. They were among the first to distribute electric and cargo bikes in France.
2002 - 2004
BUILDING A RELIABLE NETWORK
Rob and Bart set up a distribution network in France, collaborating with a number of well-known Dutch brands such as Gazelle, Batavus, Sparta, Koga and others.
They surround themselves with reliable partner stores all over France.
2004
OPENING OF THE FIRST HOLLAND BIKES STORE
In 2004, the first Holland Bikes store opened its doors in the 15th arrondissement of Paris, at 79 boulevard Lefèbvre. In addition to selling bikes and accessories, the store offers a bike maintenance and repair service.
2007
ONGOING DEVELOPMENT
Launch of hollandbikes.com webshop. A real showcase for Holland Bikes, the webshop offers urban bikes and bike accessories. A forerunner in the field, it offers an in-store bike collection system (clic&collect).
Opening of the second Holland Bikes store in the 17th arrondissement of Paris, in Villiers. The shop is accompanied by a repair workshop.
2012
LAUNCH OF TOURS AND RENTALS
Holland Bikes launches a new tourism-oriented business, offering bike tours and rentals. Opening in several locations in France: Paris, Nice and Ile de Ré.
2015
OPENING OF THE THIRD STORE
Holland Bikes opens a new shop in the heart of the Quartier Latin, in 5th arrondissement of Paris, rue des Écoles. Store and repair shop.
2021
HOLLAND BIKES PARIS 17 IS MOVING
The 17th arrondissement boutique, historically located in Villiers, moves to 154 avenue de Wagram in a larger store with 2 workshop areas for maintenance and repairs.
2022
HOLLAND BIKES EXPANDS TO LYON
Holland Bikes opens a store and workshop in the heart of Lyon, on the banks of the Rhône, opposite the Hôtel Dieu, quai Victor Augagneur. Now it's Lyon's turn to discover the Dutch way of life.
2023
DEVELOPING THE NETWORK IN SEINE ET MARNE
A long-standing Holland Bikes partner, the Zélectrification store in Annet sur Marne joins the Holland Bikes network and moves its shop to the heart of Lagny sur Marne.
Creation of the E-Bike Service Center (EBSC) in Annet sur Marne.
2024
HOLLAND BIKES ON TWO CONTINENTS
Guided tours and bike rentals expand and set up shop in Dumbo, Brooklyn, New York.
They also arrive in the city of lights, Lyon. Tour rental and departure point right next to the store, opposite the Hôtel Dieu.
2025
CONTINUING TO GROW
The development of Tours & Rentals continues with the opening of a second address in New York, in the direction of Central Park, and also openings in Bordeaux and Versailles!
TO BE CONTINUED…
HOLLAND BIKES IN NUMBERS
20
Holland Bikes sales and rental shops in France and New York
25
Partner stores
300
Retailers
1 million
people accompanied
OUR TEAM
Nowadays, Holland Bikes brings together more than ten different nationalities and over fifty people united around a passion for urban cycling.
They all share a common goal: to get you to adopt cycling as a means of daily transport, and to help you discover Paris, Lyon, Nice and New York by bike.
Thanks to our complementary activities, we can support you throughout your project. When you choose Holland Bikes for your bike, you can be sure of quality expertise, service and follow-up.
OUR COMMITMENTS
Offering a sustainable, eco-friendly alternative
At Holland Bikes, we've been promoting ecomobility for 20 years by offering high-quality, reliable products that can be repaired over time for long-term use, synonymous with responsible consumption. We defend this way of life by fighting against programmed obsolescence.
Supporting you in all your biking projects
We make it a priority to support you in all your projects. Our store and workshop teams are there to meet all your needs, whether it's for advice, purchasing, maintenance, repair or electrification of your bike.
High-quality products and services
Holland Bikes distributes accessories and bikes from renowned, high-quality brands.
With a wide range of bikes and accessories, we do our best to offer you a diversified, complete and available offer.
Our boutique, workshop, customer service and reservation teams are at your service.
Our brands, Dutch but not only...
For over 20 years, we have been working with the leading Dutch cycle brands such as Gazelle, Bakfiets, Batavus, Koga and others.
We also distribute the English folding Brompton bike, the Belgian brand Achielle for its top-of-the-range customized bikes, and Bike43 for its well-thought-out longtails. But also Tern, Granville, Bastille...
View all our brandsAWARDS
Our commitment to ecomobility has earned us the title of four-time winner of the Grand Prix des Vélos de Ville, and Holland Bikes has been named best Franco-Dutch company by the Dutch Chamber of Commerce and Industry in France for 2012 and 2019.
Then most recently, in 2023, winner of the Economic Impact Award presented by the Dutch Chamber of Commerce and Industry in France.
ADDITIONAL ACTIVITIES
Discover our different bike tours in
Paris, Versailles, Bordeaux, Lyon, Nice and New York
Choose a maintenance subscription for regular monitoring of your bike, as well as rapid assistance in case of breakdowns, flat tires, etc.
Rent your bike for 12 to 48 months